Many Americans still don’t understand what the Republicans did about net neutrality. So Burger King has a new video out explaining it perfectly using the Whopper.
Trump wanted the fair and free internet destroyed. So, in December, the FCC’s Republican majority voted to gut net neutrality protections that were put into place under Obama.
But many people still don’t understand what that means.
Well, lucky for those people, Burger King just released a creative new ad that perfectly explains net neutrality and what the Republicans have done. And they explain it using their famous Whopper.
Burger King set up hidden cameras in one of their restaurants. And they told customers that they could only order Whoppers using fast and slow lanes, just like the internet will be in coming years.
If a customer ordered a Whopper in the slow lane, they would pay $4.79, but it would take 15-20 minutes to get the burger. If they used the fast lane, they could get their Whopper immediately, but they had to pay $25.99 for it.
At the end of the video, one of the customers says, “I didn’t think ordering a Whopper would really open my eyes to net neutrality.”
Burger King’s global chief marketing officer, Fernando Machado explained why the fast food chain made the bold new video in a press release.
“We believe the internet should be like Burger King restaurants, a place that doesn’t prioritize and welcomes everyone,” he said. “That is why we created this experiment, to call attention to the potential effects of net neutrality.”
Bravo Burger King! Well done!